Make sense of the noise.
Check out our
  Jargon Buster

Coherent thinking for convergent times

To harmonize the flow of

convergent media

& entertainment, our home page offers insight into new forms of

digital communication

. Think of it as feng shui for the phone. From the business perspective to the consumer point of view, from economic analysis of

branded content

and ROI in

mobile advertising

, to


tracking, celebration of the ingenious, explanation of the convoluted and simple hand-holding advice for the hand-held device, we invite you to dive into digital and go with the flow.
Go Back
  • Mobile Analytics for Monkeys Pt 1

    Welcome to ‘Mobile Analytics for Monkeys – Pt 1” - an interactive study into the evolving economics of Mobile media. It comes in two parts, which readers are invited to contribute to (right here), and which will then be compiled, edited and published as a white paper in late summer 2009. [* When posting comments, please reference in your opening sentence any comments or key points that you are addressing].

    Let’s start from the following premise: Mobile entertainment plus advertising promises to evolve into a multi-billion-dollar industry but so far it hasn’t, and won’t until the insiders do more to ...

    Comments: Comments (0)

Links, streams & tributaries

  • Myxer For DIY ringtones, Myxer rules. Simple, free and way cool
  • Mofilm Short form content made for mobile
  • New Media Age Excellent source of intel from our friends across the pond

  • AppsSavvy Where app developers and brands socialize

  • Menage a Trois Funky francophile NYC creative shop. Mes amis, eet's all about ze love!

  • Mobile Marketing Association

    The MMA Mobile industry institution that sets best practices and promotes growth
  • Mashable Our daily digital news fix. Hard to imagine life without it
  • GDR Global Design Resources Top notch global design consultants
  • PSFK Clever creators of "likemind" that consult on social media & design